I have taken the plunge and have gotten into social media. Now what? Is this what you are thinking? Does the “Field of Dreams” syndrome, build it and they will come, drive your effort? If only it were that easy. Part of getting followers to your online efforts requires you to be regular in posting. And your posts must be more than just a sales flyer or a picture of the store. Good social media efforts not only provide that information (in small amounts – maybe 10 to 20 percent of the time), but it tells your story and the story of your business. It talks about your interests and even random items that you find interesting or that might interest your audience. But where do you find all this content?
And a great thing is that few words are needed. You don’t have to spend hours wording a long article. Just take a picture and add a caption. Or perhaps it is a video showing how a product works or fireworks over the local lake. With today’s smartphones, video is available anywhere and everywhere. As you begin this journey, learn how to track what connects with your audience. Then do more of those items that make people take action. Engaging with people builds your presence. Being effective in social media means being consistent in your posting. It isn’t a one-and-done tool (neither are any marketing tools). Having a presence is good. Being involved is great!!
from http://smallbizsurvival.com/2018/05/small-business-social-media-presence-clients.html
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ABOUT MEHello I am Dian Arispe 28 years old from Miami. I love reading articles about business consulting and like to learn more about it. ArchivesNo Archives Categories |